Tony Armand

Tony Armand

Operating Partner


612 215 1600
tarmand@nep.com

Tony Armand

Tony joined NEP in 2018 bringing more than 25 years of consumer product executive leadership. As an operating partner for the firm, Tony focuses on sourcing and evaluating consumer and sporting goods product investment opportunities and plays an active role in strategic planning, business growth, and corporate governance for NEP portfolio companies. Tony has built strong ties to NEP over the years through former portfolio company experience, including serving as CEO of Shock Doctor Sports, the #1 global leader in mouthguards which grew revenue 7.5x under his leadership. He also served as a board member for Momentum Group, a former NEP portfolio company that creates and distributes contract textiles for the commercial interiors industry.

Prior to NEP, Tony previously served as CEO of United Sports Brands (F/K/A Shock Doctor Sports), a global leader in sports performance and protective products designed to help athletes perform at their personal best. Brands within United Sports Brands’ impressive portfolio joining Shock Doctor include McDavid, a top-level sports medicine, protective gear, and recovery products; Cutters, the innovative leader in the athletic glove market; and Nathan Sports, a market leader in groundbreaking Running Essentials™ products, providing hydration, visibility and performance offerings for runners of all levels. Prior to United Sports Brands, Tony was President and CEO at Bravo Sports, a worldwide leader for branded outdoor and sporting goods products. Tony’s career also includes COO, CFO, and consulting experience from a variety of service and manufacturing businesses.

Education

B.A., University of California – Los Angeles
M.B.A., UCLA Anderson School of Management